As we come close to this blog’s 1 year anniversary (September 4th) I thought it was about time to make a post about how you can make money with a blog, because it is the perfect side hustle for anyone with patience and the desire to grow and learn.
Unlike other side hustles where you can get money quickly, blogging is a long-term project that can take months before you start seeing any money come from it. While this can be inconvenient, if you stick with it your monthly earnings won’t have a limit. Most bloggers make a full-time income from their blogs within 2-5 years of starting.
What is a blog and how does it work?
A blog is a website full of articles that are displayed from most recent to least recent. Most likely set to public so that the whole world can see it, but there are some out there that are private like personal diaries or set to members only privacy setting.
This can get confusing sometimes as some people refer to blog posts as individual “blogs” and terms get used interchangeably depending on the context and the audience.
As a freelance writer, I have seen a lot of different terms used and it’s no wonder that some people still don’t grasp the idea or concept of a blog.
Why do people start a blog?
I started this blog because I wanted to share tips and tricks to save money, pay off debt and do it no matter the income level. I also wanted to make money from home and in all honesty, didn’t understand the amount of work that went into a blog when I clicked “submit payment.”
A lot of other people start their blogs for similar reasons. They want to get out of their 9-5 jobs and enjoy life. Making a good income from home without the stress of working for someone else. Enjoying the freedom of going wherever, whenever and having more time to spend with the family.
What do bloggers do?
Bloggers do everything. Pretty plain and simple.
- They create funnel ads and copywriting to help bring in sales.
- There are email subscribers they message on a regular basis and market to.
- They reach out to companies for additional income opportunities and sell themselves on a professional level.
- There’s the blog post writing, content writing, graphics, social media, and SEO.
- Master the skill of being omnipresent, meaning that you’re everywhere at any given time
- They run their own business and possibly employees and virtual assistants as well
How do bloggers get paid?
Unlike a normal job where working a set of hours translates into a single paycheck, blogging income is more tricky.
Because there are so many different ways that a blogger can make money, there is never a set amount of money to expect every month. Payments for earnings usually run 30-60 days after the money has been earned and the money is most likely deposited into a bank account or Paypal.
A few different and popular ways that a blog can make money:
- Affiliate links
- Sponsored posts
- Products like eBooks, eCourses, and bundles
Can you really make money blogging?
Using the three blogger examples above, you can see that it is possible to make money through blogging. These successful bloggers that I shared with you are 3 that I follow very closely and somewhat idolize. I love everything about their struggles and debt to their passion and dedication to their blogs and how they’ve become such a large success.
How much do bloggers make?
The average blogger salary is hard to determine or specify due to it ranging anywhere from a few thousand dollars per year to somewhere in the millions.
It is possible to make money blogging, but blog income and a bloggers salary is dependant upon the amount of effort and work that goes into their websites. There is a lot more work needed than simply putting words on a page.
Examples of some successful blogs
Some bloggers, like Michelle from Making Sense of Cents and creator/owner of the Making Sense of Affiliate Marketing eCourse, are seeing income levels of over $100,000 per month! In fact, she’s so successful with her course and blog that she now lives on a boat and sails around the world with her husband for fun.
Husband and wife blogger duo Kelan and Brittany are now so successful that they bring in over $40,000 a month. Their story is impressive because their blog is newer (about 3 years old) and a lot of the bigger income started happening more recently (like within the last year).
McKinzie of Moms Make Cents started her blog in 2016 and is a stay at home mom to two kids. Thanks to her Pinterest courses she’s able to bring in a lot of money every month when people sign up. Her blogging has been so successful that she has now started another blog- one dedicated to Parenting.
How hard is it to make money blogging?
While it isn’t difficult to make money blogging, it is time-consuming. I’m not trying to say that it isn’t difficult, because it is- but no more so than learning the ropes at a new trade skill job.
There is a lot to do:
- Before starting your blog, figure out a niche
- Find your target audience and what they want
- Choose a URL, blog name, logo, color scheme (a.k.a “branding”)
- Buy the hosting and domain
- Design a layout for your website that works for you
- Write several posts (like 12-15)
- Fill in the website content so you look official
- Launch if you haven’t already
- Set up social media accounts and link to blog posts, gain traffic
- Set up an email list and start getting subscribers
- Look into website ads (a lot will choose Google Adsense because there are no minimum for monthly viewers)
- Find affiliate companies for additional revenue
- Consider sponsored posts for more money
- Guest post articles on other sites to bring traffic back to your own
- Go through old blog posts and rewrite them to be more relevant
- Continue to market and grow your viewers
- Restructure your blog as you learn new SEO tactics and gain more organic traffic
- Continue to write more posts
- Repeat steps 10-18 indefinitely
It’s normal to go back every few months, regroup and change up your website a little as you learn more about the audience and cater more to their wants/needs or as you and your knowledge change.
The more traffic you bring in, the higher your odds of making good money come in. Traffic and revenue are a numbers game, the more you have, the better your odds- but that isn’t to say that a smaller blog couldn’t make a decent amount of money from a limited audience size. Some websites get hardly any traffic but bring in a decent amount of money every month.
Types of blogs that make money
Any type of blog can make money, but some people swear that some niches are better at bringing in revenue than others.
These often include:
- Personal finance blogs (like this one)
- Crafts (sewing, knitting, crocheting, DIY, etc.)
- Home Decor
- Frugal Living
- Food Blogs (everyone loves searching for recipes, right?)
You can have your blog be about anything you want, the most important thing is that you know your audience and stay true to them. This is called “staying in a niche.” Knowing your target audience and being able to cater your blog to meet their needs is important to keep everyone loyal and happy.
Because I choose to write about personal finance, this blog covers grocery budgeting, frugal living, and side hustles. My ideal readers stay at home mothers aged 20-35 trying to save money on one income or make money from home as they take care of their kids, the household and/or the budgeting responsibilities.
I make sure that each and every one of my posts stay relevant to this niche and I try to avoid throwing anything random out there.
If I want to write about something different such as Disney World, I will take that topic and “niche it down” by making it something that fits within my circle of approved subjects. So in the end, I have a post like “Ways to Save Money for a Disney World Vacation.”
How to make money with a blog for beginners
The first thing is to determine what you want to write about and create your own blog. Then start designing the website to look and feel like you want it to. Creating blog posts that are well written and cover your niche topic of choice.
While you can add Google Adsense ads to your website after about 12 posts have been published, you can expect to make a few hundred dollars a year if you’re lucky. The pay is very tiny, and because ads slow down your site, it may not be worth your effort.
Instead, focus on growing your social media accounts like Pinterest.
Using websites like Canva to create graphics for Pinterest and your blog is a great way to please the masses. Readers love visual content and with search engines like Pinterest- having catchy graphics is key to getting good traffic.
Once you have the traffic coming in, do your best to get to 10,000 a month. This makes you eligible for Monumentric ads and the pay is significantly better than Google. There is a small $99 fee for setting it up, but you don’t have to pay out of pocket because the money comes out of your ad revenue. Most bloggers from what I’ve read made that money back in the first month and went on to make a great income from their ads after that point.
Benefits of affiliate marketing
When you’re trying to make money as a new blogger, it’s difficult to earn any amount of money without traffic. In addition to your efforts to grow your blog and make money, you can use affiliate marketing. You can check out this paid course using my affiliate link, it can help explain everything and the best practices to use to set it up on your own blog.
Most affiliate companies accept you into their program no matter what your traffic may look like. They just ask to see your website and that the content on it isn’t spammy or X-rated.
Once you’ve been approved for the programs, you get a special link. This is your affiliate link and can be used anywhere within the companies outlined policy. Some links pay you per click and others pay you only when a purchase is made.
Making money blogging is possible!
Hopefully, with all of this information, you’ve found that it is possible to make money with a blog even if you are a beginner. It’s a lot of hard work, time and dedication, but the results and possibilities are endless.
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